Marketing Assistant

This job posting has expired.

Original Job Details:

Company: Liberty Group

Location: Nairobi

Date Posted: April 21, 2025

Job Description:

About the Job

This is an entry-level role for a dynamic, detail-oriented Marketing Assistant who is digitally savvy, proactive, and will support a broad range of marketing activities across Liberty Group’s brands, including content creation, social media management, campaign coordination, and procurement.

Responsibilities

  • Social Media & Community Management: Schedule and publish content, respond to messages and comments, liaise with Brand Managers, track engagement metrics.
  • Content Creation: Capture video and photo content, edit content using mobile-friendly software, collaborate on storytelling, bring an authentic voice to social content.
  • Administrative & Campaign Support: Assist in coordinating campaign timelines, maintain digital assets, support preparation of briefs and reports, manage procurement of materials, coordinate event logistics.
  • Graphic Design (Ad Hoc/Support): Create digital designs in Canva, update existing templates, provide quick-turnaround designs.
  • Cross-Team Collaboration: Interact with internal departments and external suppliers.

Requirements

  • Bachelor’s degree in Marketing, Communications, Design, or a related field.
  • 1–2 years of experience in a marketing, administrative, or content creation role.
  • Familiarity with Instagram, Facebook, and TikTok, and a passion for using social media creatively.
  • Strong verbal and written communication skills.
  • Proficiency in Canva required; basic Excel skills preferred.
  • Experience with simple video editing tools is a plus.
  • Highly organized, proactive, and eager to learn.
  • A natural content creator mindset is a plus.